Matalan
As a freelance designer, I draw on my experience as the Digital Lead & Brand Guardian and at Matalan, where I led multiple projects and managed a busy creative team to deliver impactful design solutions for key business stakeholders. Below are some of my creative highlights from that role, including campaign launches and site development projects that showcase my expertise in brand and visual storytelling.
Digital Brand Gardian
Brand Guardian meant I ran a team of designers and oversaw all designs that went on to Matalan's platforms. I developed guidelines and templates for their marketing coms.
Website Development and design
I ran multiple projects to redesign Matalan's website through UI & widget development.
Email Design
I created Email guides and onboarding campaign designs that drove customer retention & loyalty.
Social Design
I delivered bespoke social templates that allowed the marketing teams to quickly turn round on brand content relevant to trending events and seasonal launches.
Ready to Elevate Your Brand?
Let’s bring your brand to life. Whether you're after a standout logo, a full brand identity, a high-converting website, or a social media refresh, I’ll help you craft a brand that tells your story and attracts your ideal customers. No pressure, just a friendly chat to explore ideas and give you expert insights.